Velominata is a brand specializing in pre-owned bicycles. At IMAGIO, we developed its branding and a wide range of graphic design materials to build a coherent visual identity and give the brand a personality of its own.
About the project
Category
Branding
Challenge
Build a distinctive identity for a brand focused on pre-owned bicycles, conveying its personality while maintaining consistent visual communication across its different touchpoints.
Solution
We developed Velominata's branding and extended its identity across multiple graphic design materials. The work aimed to maintain visual consistency across brand applications and build a recognizable graphic language.
Results
A defined visual identity and a set of graphic materials that bring consistency to Velominata's communication and strengthen its brand presence.
